For Reuters, Ally J. Levine and Tiana McGee illustrate and chart the rise:
Then there’s the music itself. “You don’t have to understand every single historical reference in a song like ‘La Mudanza’ to want to dance to ‘La Mudanza’,” said Diaz. “Everyone’s getting something different, with or without the lyrics.”
The data show Bad Bunny’s formula is working. He ranks consistently on Billboard’s list of top artists, and his albums remain popular years after release.
Prior to the Super Bowl, many people were not familiar with the artist Bad Bunny or his music, which made many wonder why he was performing for the halftime show. At the same time, millions of other people listen to Bad Bunny’s music and he has been breaking streaming and awards records over the past few years.
There are some fun charts in this piece. I like the one above that uses palm trees to represent popularity index and flowers to show Billboard ranking. The playful quality is more in tune to the subject.

