Jan 3, 2026
Most of us throw our clothes in
the wash without a second thought, but what if that habit is doing
more harm than good? In this episode, Dr. Holly Kaye-Smith, social
change expert and communications specialist, challenges the way we
think about cleanliness, climate action, and everyday laundry.
From surprising stats (over 90%
of washed clothes aren’t even dirty!) to the hidden environmental
cost of every wash cycle, we dive into the myths, microplastics,
and mindsets that shape our laundering routines. Holly shares
practical refreshing techniques that save water, and why she
recommends everyone have a “rewear chair.”
Connect with Dr Holly Kaye Smith on Linkedin
Instagram – www.instagram.com/drhollyphd/
Youtube – www.youtube.com/@drhollyphd
 to the hidden environmental cost of every wash cycle, we dive into the myths, microplastics, and mindsets that shape our laundering routines. Holly shares practical refreshing techniques that save water, and why she recommends everyone have a “rewear chair.” Connect with Dr Holly Kaye Smith on Linkedin Instagram - Youtube - ){kind=link}